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Expertise

 

I'm an innovation strategy consultant, executive and entrepreneur, with a twenty-five-year track record of conceiving new strategies, propositions and ventures that have realised customer value and business growth.

I worked across the creative and tech industries in the UK, USA and Australia before founding a digital-first design business in 2006. Leveraging digital to innovate across business model, product platform and customer experience, Signarture was an early mover in delivering mass personalisation in the art category.

I offer well-honed digital and commercial acumen, and deep expertise in using both data and design to develop customer insight, trend foresight, new value propositions, business models and go-to-market strategies.

In alliance with professional partners, I deliver consumer facing businesses meaningful insights, and robust frameworks for innovation strategy development and delivery of their strategic innovation and digital transformation goals.

My practical experience in defining and delivering innovation strategies, within large complex corporations, scale ups and start ups, is supported by first class standing for the AGSM UNSW MBA {Technology & Innovation}.