strategic design & innovation

How I help you innovate

The future is the result of the interaction of multiple complex systems, not a place arrived at solely through analysis of data created about the past. Predictive analytics are increasingly valuable, but it takes the uniquely human capabilities of imagination, argument and determination to create your organisation's future.

I employ a co-design approach and human centred design methods which helps to build your innovation culture and capability, build a clear understanding of the problem; uncover customer, stakeholder and employee insights across the ecosystem; stimulate ideation and enable rapid, iterative prototyping of solutions.

I combine this with expertise in trend interrogation to develop strategic foresight; an understanding of the strategic potential of new technologies to accelerate ideation and concept development; commercial acumen and analytical rigour to build data driven intelligence and evidence.